How do you optimize a site for better crawlability?
I ensure a clean and logical site structure, use XML sitemaps, and maintain a well-organized robots.txt file to guide search engines in crawling the site efficiently.
How do you balance keyword targeting and content quality?
I prioritize creating high-quality content that naturally incorporates keywords, ensuring that it meets user intent and provides value, rather than overstuffing keywords.
What role does user intent play in your content strategy?
Understanding user intent is central to my content strategy; I ensure that each piece of content aligns with what users are searching for and provides the information or solutions they need.
How do you manage website migrations to avoid SEO setbacks?
I meticulously plan the migration, including URL mapping, 301 redirects, and thorough testing before and after the migration to ensure a smooth transition without losing search visibility.
How do you track the performance of keywords over time?
I use tools like Google Search Console, Ahrefs, and SEMrush to monitor keyword rankings, adjust strategies as needed, and report on progress regularly.
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