What is your process for identifying SEO opportunities in a competitive market?
I analyze competitors to find content gaps, keyword opportunities, and link-building prospects that haven’t been fully leveraged, allowing me to capitalize on these areas.
How do you optimize a site for better crawlability?
I ensure a clean and logical site structure, use XML sitemaps, and maintain a well-organized robots.txt file to guide search engines in crawling the site efficiently.
How do you identify the best keywords for a website?
I start with a thorough understanding of the target audience, then use tools like Google Keyword Planner, Ahrefs, and SEMrush to find relevant, high-traffic keywords with reasonable competition.
What is your strategy for maintaining a healthy backlink profile?
I ensure a natural and diverse backlink profile by regularly acquiring new high-quality backlinks while monitoring and disavowing harmful links.
How do you approach a large-scale SEO project?
I start by conducting a comprehensive audit to identify key areas of improvement, followed by setting clear, achievable goals. I then develop a strategic plan that prioritizes tasks based on impact and resources, ensuring continuous monitoring and adjustment as needed.
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