How do you measure the effectiveness of a backlink strategy?
I track metrics such as referral traffic, domain authority, and keyword rankings to assess the impact of backlinks on the overall SEO performance.
How do you ensure content remains relevant over time?
I regularly update and refresh content to reflect the latest industry trends, keyword opportunities, and user needs, ensuring it remains valuable and ranks well in search engines.
How do you identify the best keywords for a website?
I start with a thorough understanding of the target audience, then use tools like Google Keyword Planner, Ahrefs, and SEMrush to find relevant, high-traffic keywords with reasonable competition.
What role does user intent play in your content strategy?
Understanding user intent is central to my content strategy; I ensure that each piece of content aligns with what users are searching for and provides the information or solutions they need.
How do you manage website migrations to avoid SEO setbacks?
I meticulously plan the migration, including URL mapping, 301 redirects, and thorough testing before and after the migration to ensure a smooth transition without losing search visibility.
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